Technology
Winning in tech requires real-time, authentic insights. Modern, AI-accelerated conversational techniques help you to optimize your go-to-market strategy before the market shifts.
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Winning in tech requires agile, real-time B2B and consumer insights
Reach3 transforms how tech brands gather consumer & B2B insights. Our AI-accelerated mobile-first, conversational research techniques engage decision-makers, developers, and end users in real-time, capturing feedback when and where decisions happen. No more outdated, unengaging recall-based surveys.
Whether you're refining your AI messaging, optimizing a go-to-market strategy, or testing features, pricing and packaging, our approach delivers deep, immersive qual, quant & video-based feedback. The result? Faster, richer, and more actionable insights that keeps you ahead of competitors.
In-the-moment research that drives better business outcomes
Immersive qual, quant & video-based research designs
Mobile text-message notifications that engage B2B & consumer audiences
Intelligent, AI-accelerated analytics & data sciences
Dynamic curated digital storytelling that activates insights with stakeholders
Trusted by the biggest brands in tech
Repositioning a legacy brand for today’s market
A major legacy tech company struggled to stay relevant against newer, trendier competitors. Reach3 helped refine their messaging, identify key differentiators, and optimize their go-to-market strategy - reigniting demand and boosting brand perception.
Uncovering hidden barriers in e-commerce adoption
A global payments company needed to understand why their platform was losing market share to new digital wallets. Reach3’s conversational research uncovered key UX pain points and trust concerns, leading to targeted optimizations that drove user growth.
Testing AI-powered innovations with real users
A leading hardware company was launching an AI-driven product but wasn’t sure how consumers would respond. Reach3’s real-time insights captured first impressions, emotional reactions, and pricing sensitivity—helping refine positioning before launch.
Compelling deliverables that inspire action
Compelling deliverables that inspire action
Real-time insights and AI-driven analysis: Access 24/7 reporting with automated top-line summaries, AI-powered sentiment analysis, and keyword-searchable video transcriptions.
Engaging multimedia deliverables: Bring insights to life with video reels, interactive journey maps, and curated digital stories designed to resonate with key stakeholders.
Custom visualizations and interactive reporting: Visual PowerPoint and Google Slides decks alongside dynamic dashboards with filtering, crosstabs, and customizable charting options for deeper exploration.
Flexible formats for every need: From executive-ready reports to raw data exports, our insights are delivered in the format that best supports your decision-making process.
Useful resources for tech researchers
Samsung: Gen Z Case Study
Using a conversational. mobile-first community to capture insights from Gen Z.
The Research on Conversational Research
Learn the impact of conversational research on engagement, data quality, richness and depth, and more.
Modern Research Techniques for Segmentation
Understand your customer, market or audience segments beyond the surface.
Modern Research Techniques for Journey Mapping
Learn how companies in financial services, CPG, retail and others use modern approaches to better understand the end-to-end customer experience.
How YouTube is Rewriting Viewer Journey
Reach3's Kai Boas shares why YouTube is no longer just for younger audiences — and what it means for brands.
Women in Gaming
400 gamers share their experience about harassment, perception of female characters and gamers, and more.
AI's Best Real-World Applications
Using Jobs to Be Done and System 1 / System 2 thinking to uncover deeper insights about AI.
