Get real-time, high-quality insights at every step of the buyer journey using a mobile-first, conversational research approach
Reach3’s Consumer Journey Mapping solution is designed to help research teams, marketers and CX pros get closer to key moments of truth and better understand the path to purchase.
Leveraging conversational research design principles and powered by AI, this mobile chat-based insight solution is engineered to reach the right people at the right time for ongoing, longitudinal engagement.
Engage real people for ongoing engagement and real-time feedback using modern channels like social media, QR codes and CRM
Combine quant, qual and video in one research exercise to get more contextual feedback
Mobile text notifications enable seamless multi-phased research that uncovers nuances along the journey
Use Reach3’s suite of deliverables — from real-time mobile deliverables to curated interactive journey maps — to inspire action
Reach3 used a mutli-phased approach, including in-depth interviews and advanced analytics, to uncover opportunities in attracting new auto buyers in different segments
Mapped out the new boater experience from pre-season check to end-of-season to understand opportunities for improvement in the buyer journey
Used Reach3's conversational research approach to understand a social media brand’s unique role in consumers’ shopping journey and how it influences and leads to purchase
Used pre-shop, in-store, and post-shop mobile diaries and observational approaches (via video) to understand the journey for sick care
Using Rival Tech, the world’s first enterprise-grade conversational research platform, Reach3’s industry experts will develop a foundational conversational survey to quantify unmet consumer needs and gaps.
Use mobile text message notifications to trigger research exercises throughout the journey. These can include conversational surveys, IDIs, mobile ethnography, screen captures, passive measurement, and other modern techniques.
Leverage advanced analytics (driver analysis, FSR, TURF, etc.) to quantify and prioritize pain points, barriers and drivers along the customer journey.
A full suite of modern deliverables to help your team socialize insights across functional teams.
Watch our on-demand webinar to learn more about our methodology and hear best practices and case studies from financial services, CPG, retail, media, tech and more.
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