Conversational Masterclass Series

Learn how leading brands across industries are applying conversational methods to address common research challenges. Fast-paced and led by world-class researchers, these webinars reveal the design frameworks and methodological details that modern insights professionals are increasingly leveraging to drive impact within their organizations.

Early Product Innovation, Co-Creation and Ideation

Understand unmet needs, usage occasions and “jobs to be done”

Watch >

Modern Customer Journey Mapping

Take a longitudinal approach to understanding the customer experience

Watch >

Maximizing the ROI of Experiential

Pre-test and measure the effectiveness of experiential brand activations

Watch >

Join our next masterclass webinar