Learn how we used Reach3’s proprietary conversational techniques and Rival's mobile-first, chat-based platform to engage consumers to understand their thoughts and expectations of luxury products and experiences, unlocking need-to-know authentic insights, including from Gen Z, the future luxury shopper.
Watch now to discover:
- How marketing and insights teams can uncover what shoppers actually think, feel, and do when it comes to Luxury
- The importance of physical stores & digital experiences
- Gen Z's expectations in Luxury Retail, Travel & Beauty and the influence of digital sources
- Christine Nguyen, PhD, Research Director - Retail and CPG, Reach3 Insights
- Erik Fraser, Senior Research Consultant - Travel & Hospitality, Reach3 Insights