Email surveys are dead tech: The rise of conversational approaches

As part of The Research Society's 2021 Human Insights Conference, Reach3's Bala Rajan co-moderated Trade Day—a showcase of the latest and most exciting insight technologies. Our sister company Rival Technologies was featured as part of the event, with many attendees recognizing our conversational tech and approach as an exciting and innovative way of super-charging your market research.

In case you missed it, check out the video of the presentation below from Jacquie Dwyer, Chief Revenue Officer at Reid Campbell Group.


The Research Society - Trade Day 2021 demo


Capture Immersive, Contextual Feedback at Scale

A conversational, mobile messaging-based approach can help you engage your customers in-the-moment and capture robust quantitative data and rich, emotive qualitative insights that drive business outcomes.